Privacy Policy

Privacy Policy for Ubranda
Effective Date:24-06-2025
Last Updated: 24-06-2025

This Privacy Policy describes how Grey Alder SRL (“we”, “our”, or “us”), operator of the Ubranda  web application, collects, uses, discloses, and protects your personal data, and explains your rights under applicable laws.

We operate Ubranda under a valid license from its IP holders and are authorized to process and store data on their behalf.

1. What We Collect

We collect the following categories of data:

a. User-Provided InformationName, email, and contact details, account credentials and company affiliation
uploaded content (e.g. logos, pitch decks, videos)
b. Automatically Collected Data
IP address, device and browser information
Usage data (pages viewed, clicks, time on page)
Cookies and tracking data
c. Third-Party End-User Data (Visitors to Shared Pages)
Interaction data: page views, video plays, button clicks
Device and region-level analytics
Cookie consent status (when required)

2. How We Use Data

We use collected data to:

Provide and improve the Brando platform
Track engagement to help users optimize follow-ups
Support analytics, personalization, and performance
Ensure legal compliance and security

3. Legal Basis for Processing

We process data under the following lawful bases:
Consent (e.g., cookie banners for EU visitors)
Contractual necessity (providing services to users)
Legitimate interests (product improvement, fraud prevention)
Legal obligations (when required by law)

4. Data Sharing & Third Parties

We do not sell your data. We may share limited data with:

Paddle for billing and invoicing
Analytics services (e.g.Google Analytic) for performance tracking
Infrastructure providers (e.g., hosting, email delivery)
All third-party services are GDPR-compliant or governed by Standard Contractual Clauses where required.

5. International Data Transfers

We may process and store personal data in jurisdictions outside of your country, including the United States, Australia, and the European Union. Where applicable, we implement appropriate safeguards to ensure lawful data transfers, including:

Standard Contractual Clauses (SCCs) approved by the European Commission,
Adequate country findings under relevant data protection laws, and
Data Processing Agreements (DPAs) with our third-party service providers that include robust privacy and security obligations.

We ensure that all subprocessors handling your data adhere to industry-standard practices and applicable international regulations (e.g., GDPR, CCPA, UK GDPR).

6. Data Retention

We retain user data for the duration of your account and for up to 12 months after cancellation unless otherwise required by law.

Engagement and analytics data may be retained in anonymized form for statistical use.

7. Your Rights

Depending on your location, you have the right to:

Access your personal data
Correct inaccurate information
Request deletion of your data
Object to or restrict processing
Export your data (data portability)

To exercise your rights, contact us at support@ubranda.com

8. Cookie & Tracking

PolicyCookies are used for functionality and analytics.
Visitors from the EU will receive a cookie consent banner in compliance with GDPR and ePrivacy
Directive.
Page footers may indicate tracking is active unless consent is declined.

9. Children’s Privacy

Brando is not intended for individuals under the age of 16. We do not knowingly collect data from children.

10. Security
We implement appropriate technical and organizational security measures to protect your data. However, no method of transmission over the internet is 100% secure.

11. Changes to This Policy

We may update this Privacy Policy occasionally. The latest version will always be available on our website, and material changes will be communicated by email or site notice.

12. Contact

For questions or requests, contact:
📧 support@ubranda.com
🏢 Grey Alder SRL
Str. Pavel Rosca, No. 4, Et. 1, Ap. 28, Cluj-Napoca, Cluj.

Level up your sales experience